In the past few months, we’ve talked a lot about social networking and its benefits to the job search. The great news is that PrimeCB has stopped talking the talk, and now we’re walking the walk. (In non-cliche speak, that means we started a Facebook page.)

In becoming a “fan” of our page, you will have immediate access to all of our content, tips/advice and you’ll be able to search for jobs right from the page. In addition, you can write on our wall to ask us any of your burning job-search questions, or start a discussion with your fellow Boomer job seekers.

If you’re new to social networking, follow these tips as you get started:

Update your profile regularly.
Keep your profile updated, even when you’re not looking for a job. Recruiters often look for “passive job candidates” (aka, those who aren’t actively looking). Having a current profile can help you land the job of your dreams.

Don’t badmouth your current or previous employer.
Ripping on about your current boss is a big no-no, online or offline. If a hiring manager sees you badmouthing your employer on publicly on your profile, they will assume that you will that to them, too. You can kiss that job opportunity goodbye.

Join selective groups.
One of the best parts about social networking sites is connecting with other people who share your same interests. Just be sure that you don’t end a group like, “Drinking through Unemployment.” The group might seem harmless to you, but for a hiring manager trying to find a mature candidate for an open position, it doesn’t leave a great impression.

Don’t mention your job search if you’re still employed.
If your boss knows you’re looking for a new job, then by all means let it be known. However, if you’re attempting to keep your search below the radar, don’t advertise your search via your status updates.

Go on the offensive.
If you want to use your networking profile as a tool, be smart about the pictures you post or allow others to see, as well as the personal information you’ve disclosed, and any Web sites you’ve linked to. Don’t wait until you’re interviewing to go back and clean up your profile because the hiring manager probably already had a look.

Don’t forget others can see your friends.
Unless you’ve opted to keep your friends list private, your friends can see the contacts you’ve made. So in addition to keeping your friends’ risqué pictures and comments off of your profile, be cautious about whom you friend and when.